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Field Marketer at Aurelian - 4-7 years, Seattle, WA, US / Remote (US), undefined

Role Overview

This role will lead the planning and execution of in-person initiatives, including trade shows, industry conferences, regional association meetings, and community engagements. The ideal candidate will have a proven ability to create field programs that generate pipeline, reinforce brand credibility, and deepen relationships with public safety stakeholders.

Key Responsibilities

Event Strategy

Develop and manage Aurelian’s annual calendar of public safety events, including state and national conferences, industry expos, and local association meetings.
Oversee all aspects of event logistics: venue coordination, vendor management, booth production, collateral preparation, staffing, and onsite execution.
Secure event sponsorship opportunities and speaking engagements.
Collaborate with Sales and Customer Success teams to align event presence with regional priorities, customer engagement efforts, and sales pipeline goals.

Lead Generation and Campaign Support

Design pre- and post-event content campaigns.
Ensure timely follow-up and tracking of leads through CRM systems, driving conversion into sales meetings and qualified opportunities.
Develop standardized materials for event follow-up, such as recap summaries, educational content, and case studies.

Metrics and Reporting

Define and report on event performance metrics, including lead volume, conversion rates, influenced pipeline, and return on investment.
Maintain accurate documentation and retrospectives to guide continuous improvement in event strategy and execution.

Qualifications

3+ years of field or event marketing experience in a B2B environment, preferably in GovTech, public safety, or other highly regulated industries.
Demonstrated success in planning and executing large and small-scale events that drive measurable business outcomes.
Strong project management and organizational skills, with the ability to manage multiple concurrent events and deadlines.
Exceptional written and verbal communication skills, with the ability to engage senior stakeholders and represent the company professionally.
Willingness to travel up to 40% of the time for in-person events and meetings across the U.S.

Preferred Qualifications

Experience marketing to law enforcement, emergency communications centers, or local government agencies.
Familiarity with marketing and CRM platforms such as HubSpot, Salesforce, or similar tools.
Ability to create or adapt collateral for field use (e.g., presentations, signage, printed materials).

Field Marketer

Aurelian

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Assumptions

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Preferred Qualifications